Customers ask ChatGPT, Gemini, Claude and Perplexity about you before they ever reach your website. AI assembles your story from every source it can find — and tells it in your absence. Marketing owns that story. Until now, it has had no instrument for it.
Free audit · 60-second result · No credit card
Every brand now has two narratives: the one you publish, and the one AI assembles. Only one of them is currently governed.
You control your messaging house, your website, your campaigns. AI doesn't start there. It builds its version of your brand from fragments — old pages, reviews, forums, third-party coverage — and treats all of it as evidence.
The story you approve
Reviewed, signed off, consistent — inside channels you control.
The story AI assembles
Unreviewed, unversioned, different in every AI system — and this is the version buyers hear first.
Kodiac turns your brand story into a governed asset: structured, approved, versioned — and measurable in the systems that now introduce you to customers.
Every claim about your organisation exists once, is owned by someone, and carries its approval status. Retired claims stop resurfacing. Regulated claims stay inside their boundaries.
Products, propositions and proof points connected the way you intend — so the same question gets the same answer, whichever AI system a buyer asks.
Not impressions or clicks — a score for how accurately AI understands you, tracked over time, benchmarked against competitors, reportable to the board.
Three phases of maturity, seen through the marketing lens: first you see the narrative AI tells, then you shape it, then your organisation tells it directly.
PHASE 1 · KODIAC AUDIT
What each AI system says about you, where it is wrong or out of date, which sources it drew on, and how you compare with competitors. Your baseline, and your board narrative.
Kodiac Audit →PHASE 2 · KODIAC CONTENT
Your positioning, claims and proof points become structured, governed knowledge across your existing systems — approved once, expressed consistently everywhere AI looks.
Kodiac Content →PHASE 3 · KODIAC AGENT
A Brand Agent answers AI systems and customer agents directly from your approved knowledge — accurate, current and on-message, with every answer traceable to a source you signed off.
Kodiac Agent →Everything runs in Kodiac Workspace — shared workflow, approvals and reporting, so brand, digital and legal work from the same governed record.
Visibility dashboards tell you what AI said yesterday. The deeper question is whether your organisation controls what AI can rely on tomorrow. That is a question about your narrative — who approves it, where it lives, and how consistently it reaches the systems that now speak for you.
Marketing has always owned the story. Kodiac makes that ownership real in the AI era.
What you can answer with Kodiac
Start with the free audit — see how AI describes your organisation today, then we'll show you what governed narrative control looks like.